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Job Overview
The Product Manager is responsible for the strategy, positioning, and lifecycle management of quarry / mining equipment, with a focus on hydraulic excavators 65 tons and up. This role combines product management and commercial execution to drive market success through data-driven insights, competitive analysis, and cross-functional alignment.
Partnering closely with Sales, Engineering, Service, Parts, and Komatsu’s distributor networks, the role leads product direction, new product introductions / go-to-market execution, while maintaining product competitiveness through the continuous introduction of feature improvements. It also translates customer and field insights into differentiated product strategies and effective sales enablement.
Through hands-on product demonstrations, competitive evaluations, and sales enablement programs, the Product Manager plays a critical role in enabling and supporting the broader organization while strengthening the market position of the assigned products. The role requires approximately 30% travel to engage directly with customers, distributors, and internal stakeholders, ensuring alignment, gathering real-world insights, and driving continuous product improvement and growth.
Key Job Responsibilities
- Own product strategy and performance analysis
Support leadership by developing market analysis reports and product strategies, including a comprehensive analysis of sales performance, profitability, market dynamics, competitive landscape, and achievement against goals. Translate insights into clear product roadmaps and prioritized initiatives for the upcoming year. - Drive competitive positioning and pricing strategy
Lead in-depth competitive analysis, including SWOT and pricing studies, to identify market gaps and opportunities. Define and recommend strategic actions to strengthen product positioning, increase market share, and improve margin performance. - Lead cross-functional product launches and continuous feature improvements
Own the end-to-end execution of new product introductions, ensuring alignment across Sales, Engineering, Service, Parts, Training and distribution. Drive launch readiness through clear positioning, messaging, sales enablement, and go-to-market planning to ensure successful adoption and sales performance, while continuously advancing product competitiveness through coordinated feature enhancements and improvements. - Act as the subject matter expert and provide technical sales support across the organization
Deliver targeted product training and provide technical sales support to internal teams and distributor partners through demonstrations, customer engagement, and application guidance to drive sales effectiveness and profitability. - Develop and maintain effective sales tools and enablement content
Support development and continuous enhancement of a comprehensive suite of sales enablement tools and promotional materials to support internal training and distributor/customer engagement. This includes sales brochures, specification sheets, product bulletins, competitive comparisons, technical documentation, videos, and other marketing assets. Additionally, support content development and execution for trade shows, conventions, and demonstration events. - Incorporate customer and market insights into product decisions
Lead structured customer feedback loops, including surveys, field visits, and usage analysis, to uncover unmet needs, emerging trends, and competitive threats. Convert insights into actionable product improvements and innovation opportunities. - Drive continuous product improvement and lifecycle management
Identify and build business cases for product enhancements, cost optimizations, feature upgrades, or portfolio rationalization. Prioritize initiatives based on ROI, customer impact, and strategic alignment.
Qualifications/Requirements
- University degree (B.S./B.A.) in fields of Engineering, Technical discipline, or Business is required. Advanced degree (MBA) is beneficial but not required.
- 4-8 years of experience in product management / support, sales, or marketing in construction/mining industry, equipment supplier or dealer. Field experience will be considered a strong asset.
- Demonstrated strong leadership skills with the ability to influence and align with cross-functional stakeholders. Experience leading or supporting product launches, training initiatives, and strategic programs.
- Exceptional verbal and written communication skills, with the ability to deliver compelling presentations, product demonstrations, and training sessions to diverse audiences, including leadership, customers, and distributor partners.
- Strong understanding of equipment applications and customer workflows, with the ability to communicate technical concepts clearly and position product value effectively in real-world scenarios.
- Highly organized and efficient time manager, especially relating to optimizing travel and customer/product visits with other work responsibilities.
- Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and relevant product or application tools.
- Willingness and ability to travel (30%) to support customer visits, field validation, distributor engagement, product demonstrations, and internal collaboration.
Additional Information
Will consider candidates that have transferable skills that meets the requirements of a Product Specialist, or Product Marketing Manager level position.
Hiring Range
At Komatsu, your base pay is one part of your total compensation package. This role pays $105,600 to 132,000. The actual offer will consider a wide range of factors, including experience and location.
Company Benefits
Komatsu provides an extensive and robust employee benefits package that is designed to enhance the well-being of our employees and family members. We embrace a positive and empowering employee experience with a culture that prides itself on a diverse and inclusive environment.
- Health benefits: Medical, dental, vision, HSA, wellness programs, etc.
- 401k and/or employee savings programs
- Employee time off (vacation and designated holidays)
- Employee and family assistance programs
- Disability benefits
- Life insurance
- Employee learning and development programs
Diversity & Inclusion Commitment
At Komatsu, we come from diverse backgrounds, with unique perspectives, experiences and contributions. We believe that our people are part of our shared purpose. Connected by our core values of ambition, perseverance, collaboration and authenticity, we are committed to continually advancing in our support of diversity and inclusion. United, we are on a journey towards a sustainable future that creates value together.
Company Information
Komatsu develops and supplies technologies, equipment and services for the construction, mining, forklift, industrial and forestry markets. Headquartered in Tokyo, Japan, Komatsu employs more than 64,000 people worldwide, operating in more than 140 countries. For more than a century, the company has been creating value for its customers through manufacturing and technology innovation, partnering with others to empower a sustainable future where people, business and the planet thrive together. Since the company’s founding in 1921, Komatsu has been committed to supporting individuals and communities through job training, skills development and giving back. As a Komatsu employee, you will be encouraged to grow alongside our global company, contributing to a more sustainable future for all. If you are looking for a company that values your talent and potential, join Komatsu to be a part of something big and help advance modern society. Learn more at www.komatsu.com.
EEO Statement
Komatsu is an Equal Opportunity Workplace and an Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.